Fürth, März 2026 – Die P&P Group aus Fürth hat im Februar 2026 einen bedeutenden Meilenstein erreicht. Der Immobilienentwickler erzielte in diesem Zeitraum im Bereich Wohnungsbau einen der stärksten Verkaufsmonate seiner Firmengeschichte und verkaufte dabei über 16 Wohneinheiten innerhalb eines Monats.

Der außergewöhnlich starke Monat unterstreicht die anhaltend hohe Nachfrage nach Wohnraum in der Metropolregion Nürnberg. „Dieser Monat bestätigt unsere strategische Ausrichtung und die Attraktivität unserer Projekte“, erklärt CEO Eva-Maria Zurek. „Unser Team hat hervorragende Arbeit geleistet, und wir freuen uns, dass unsere Wohnkonzepte bei Investoren und Eigentümern so gut ankommen.“ „Für uns als Unternehmensgruppe markiert dieser Monat einen historischen Erfolg, der zeigt, wie stark unsere langfristige Entwicklungsstrategie trägt“, ergänzt Firmengründer Michael Peter.

Die verkauften Einheiten stammen überwiegend aus aktuellen Projektentwicklungen in der Metropolregion. Angesichts der starken Nachfrage plant die P&P Group, ihren Wachstumskurs fortzusetzen und in den kommenden Monaten weitere Projekte umzusetzen.

Starke Nachfrage nach City-Apartments und Central Homes

Zu den wesentlichen Treibern des starken Februars zählen die beiden aktuellen Projekte City-Apartments und Central Homes, die auf dem Markt auf spürbares Interesse stoßen.

Mit den City-Apartments entwickelt die P&P Group in der Steinbühler Straße in Nürnberg ein Wohnensemble mit insgesamt 111 Einheiten. Der attraktive Wohnungsmix umfasst Neubauwohnungen – vom effizienten 1-Zimmer-Apartment bis hin zum großzügigen 111 m² Penthouse mit beeindruckendem Weitblick. Nahezu alle Wohnungen verfügen über Balkon, Dachterrasse oder einen privaten Gartenanteil und bieten damit zusätzlichen Wohnkomfort. Die Wohnungen mit 1 bis 4 Zimmern bedienen die anhaltende Nachfrage nach innerstädtischem Wohnraum. Die Grundrisse sind kompakt und funktional angelegt, die Ausstattung orientiert sich am gehobenen Standard.

Die Nachhaltigkeit des Objekts wird unter dem Deckmantel der Förderkriterien der KfN-QNG-Förderung durch zugelassene Zertifizierungsstellen überwacht. Dabei werden alle Kriterien eines Effizienzhauses 40 erfüllt, dem derzeit höchsten Standard. Darüber hinaus wird durch die Lebenszyklusanalyse sichergestellt, dass der CO₂-Fußabdruck des Gebäudes über die gesamte Lebensdauer – von der Errichtung, über die Nutzung, etc. – sehr klein ist. Das Projekt richtet sich an ein breites Spektrum potenzieller Nutzerinnen und Nutzer – von Singles bis zu Familien.

Besonders deutlich wird die anhaltend hohe Nachfrage am Großprojekt Central Homes am historischen Lokschuppen in der direkten Nähe zur Fürther Hornschuchpromenade. In der Anlage entstehen mehr als 450 vollmöblierte Wohneinheiten mit überwiegend 1 bis 2 Zimmer Microapartments. Im ersten Bauabschnitt sollen über 198 Wohnungen fertiggestellt werden; die Gesamtfertigstellung ist für das zweite Quartal 2027 geplant. Die Resonanz auf das Projekt zeigt, dass kompakte, urbane Wohnformen in der Region weiterhin stark gefragt sind – insbesondere bei Studierenden, Pendlern und Singles, die flexibel und zentral gelegene Wohnangebote bevorzugen.

Blick nach vorn

Nach dem außergewöhnlich starken Verkaufsmonat richtet die P&P Group ihren Fokus verstärkt auf die strategische Weiterentwicklung ihres Projektportfolios. Im Mittelpunkt stehen dabei Wohnformen, die den Wandel urbaner Lebensstile aufgreifen und gleichzeitig höchste Anforderungen an Energieeffizienz und Nachhaltigkeit erfüllen.

Das Unternehmen arbeitet bereits an der Vorbereitung weiterer Entwicklungsstandorte in der Metropolregion und prüft zusätzliche Investitionsfelder, um das Angebot an modernem Wohnraum kontinuierlich auszubauen. Parallel dazu sollen interne Prozesse weiter digitalisiert und optimiert werden, um zukünftige Projekte noch schneller und effizienter realisieren zu können.

Mit diesem klaren Zukunftskurs sieht sich die P&P Group gut aufgestellt, um auch in den kommenden Jahren Impulse für den regionalen Wohnungsmarkt zu setzen und ihre Position als innovativer Immobilienentwickler weiter zu stärken.

Contact person for media:
Holger Neubauer
Isaak-Loewi-Straße 11
90763 Fürth
Phone: +49 (0)911 – 76606147
Mail: presse@pp-group.com

Contact person for media:
Babette Wagner
Isaak-Loewi-Straße 11
90763 Fürth
Phone: +49 (0)911 – 76606147
Mail: wagner@pp-group.com

Transactions in various areas contributed to the excellent result. Christoph Langfritz, CIO of the P&P Group: ‘In addition to global sales to institutional and private investors, we were also able to sell around 150 condominiums to individual investors via our proprietary platform.’ There was also a mix of existing properties and new builds in the projects. ‘This diversification of both sales channels and property types is the strength of the P&P Group,’ says Zurek: ‘This basic structure characterises the company and enables us to react flexibly and appropriately to the necessary requirements in each case.’ 

Examples of the P&P Group's sales successes in the 2024 financial year include the sale of a further construction phase of condominiums at the Lagarde Campus in Bamberg (Sunshine Lofts) and several global sales throughout the Nuremberg/Fürth area, such as more than 100 climate-friendly new-build flats (KFN), six existing multi-family homes and a property under construction with over 120 units.

The interest rate trend had a positive effect on demand in the second half of the year. ‘Many investors took advantage of the favourable situation,’ explains Langfritz: "Financing conditions have fallen by around one per cent over the course of the past year, thanks in part to several interest rate cuts by the European Central Bank. At the same time, prices are still well below their former highs following the 2023 consolidation. However, in view of the strong rental trends in the residential sector, this market environment is creating interesting investment opportunities that are being utilised by individual market participants."

CEO Zurek is optimistic about the new financial year. "The P&P Group wants to achieve another record result in 2025. The pipeline is filled with some very good projects. Our strategy of identifying potential early on in neighbourhoods that have not been the focus of construction activity to date is paying off." This includes the development of promising undeveloped plots as well as undervalued existing properties. For Zurek, this strategy is the basis for the positive future prospects of the P&P Group: "Thanks to our healthy business performance in the past and sufficient equity, we can make investment decisions very quickly. This allows us to utilise attractive project development opportunities and continue to make suitable offers to both private and institutional investors."

Contact person for media:
Babette Wagner
Isaak-Loewi-Straße 11
90763 Fürth
Phone: +49 (0)911 – 76606147
Mail: wagner@pp-group.com

Wolfgang Ludwig
Mathias-Brüggen-Straße 124
50829 Cologne
Phone: +49 (0)221 – 292 19 282
Mail: mail@ludwig-km.de

The project site is already within walking distance of retail outlets in various segments as well as the infrastructure for other services and leisure facilities. Kreuzsteinstrasse also offers excellent transport connections: Both via the A73 motorway and the Schweinau underground and S-Bahn stations, which provide fast local and long-distance public transport connections. ‘The fact that Schweinau is one of the city's up-and-coming locations in this area is also demonstrated by the demand for other P&P Group projects in the south-west of Nuremberg,’ says Langfritz: ’The property is being built by the P&P Group in accordance with KfW's KfN - QNG specifications, meaning that the investor is acquiring a sustainable property. 

The P&P Group sees its strategy confirmed with sales successes such as those in Nuremberg's Kreuzsteinstrasse. ‘In such up-and-coming neighbourhoods, where residential space is also being created in areas that were previously often used for commercial purposes, the signs are very positive for further developments,’ emphasises Langfritz. ‘Here in Schweinau, we identified potential very early on in order to be able to provide future tenants with attractive offers.’ Amanthos Immobilien, based in Stuttgart, acted as agent for the transaction.

About the P&P Group:
The P&P Group has been developing, revitalising and marketing residential construction projects and commercial properties for almost 30 years. With a total transaction volume of more than 3.3 billion euros and currently around 100 employees, P&P covers all areas of the value chain as an initiator, investor and asset manager. Its core competencies include the development of new buildings as well as the revitalisation and modernisation of old buildings worthy of preservation.

Contact person for media:
Babette Wagner
Isaak-Loewi-Straße 11
90763 Fürth
Phone: +49 (0)911 – 76606147
Mail: wagner@pp-group.com

Wolfgang Ludwig
Mathias-Brüggen-Straße 124
50829 Cologne
Phone: +49 (0)221 – 292 19 282
Mail: mail@ludwig-km.de  

“Despite the challenging economic conditions, demand is increasing significantly. We are now seeing this positive overall trend in the metropolitan region not only in our condominiums, but also in our apartment buildings. This makes for a particularly good result in the current quarter,” explains Christoph Langfritz, CIO of the P&P Group: ”Naturally, investors are currently looking very closely at the location and quality of the projects. As these factors are fundamentally present in our properties for sale, there were several interested parties for each of the six properties.” All of the properties combined good connections to the city center, public transport and private transport, which is always an important prerequisite for good demand for residential space. “In addition to these positive property features, buyers are also looking for potential for value appreciation, which has been consistently fulfilled in the properties sold,” explains Langfritz.  

The P&P Group sees its strategy confirmed in both condominiums and, as in this case, apartment buildings. “We develop existing properties and plots in urban areas with potential and then sell them to end investors,” explains Langfritz: ”The fact that this works so well is due to our good knowledge of the market and the early identification of up-and-coming neighborhoods with previously undervalued properties.”

Contact person for media:
Manuel Fogadic
Isaak-Loewi-Straße 11
90763 Fürth
Phone: +49 (0)911 – 76606145
Mail: m.fogadic@pp-group.com

Wolfgang Ludwig
Mathias-Brüggen-Straße 124
50829 Cologne
Phone: +49 (0)221 – 292 19 282
Mail: mail@ludwig-km.de

• In the Rosenau district of Nuremberg, P&P established an attractive mix of apartments in the building and converted commercial space for this purpose.
• The second sales phase of the SUNSHINE Lofts in Bamberg began after the sale of 79 condominiums in the first construction phase

Fürth/Nuremberg, 19. October 2023 - The real estate investor and developer P&P Group can report sales successes for projects in Nuremberg and Bamberg. The company sold an apartment building near Nuremberg's Bärenschanze subway station to a family office. The number of apartments in the building, each with one to three rooms, increased to 26 as a result of the conversion of 355 square meters of space previously used for commercial purposes. In addition, the sale of the first construction phase with 79 units in the new Bamberg city quarter Lagarde was successfully completed, and P&P sold six further apartments directly with the start of marketing of the second construction phase.

"Christoph Langfritz, Managing Director of the P&P Group, is pleased: "This impressively confirms that we had the right instinct with our developments. For example, the Nuremberg city location in the Rosenau district has become increasingly popular in recent years and established itself as a sought-after residential location, even after P&P acquired and converted the property there. "In addition, we have upgraded the entire property with our upcycling. This is helped by the conversion of the commercial space with adapted apartment types and a focus on a mix of different tenant target groups," Langfritz says. From the outset, the units between 38 and 90 square meters in the location close to the city center were in demand from small families and couples as well as young professionals or weekend commuters, for whom good public transport links are particularly important.

P&P was not only able to record successful global sales. At the same time, there were also sales successes in individual sales, for example in Bamberg with the SUNSHINE LOFTS. "These are due, among other things, to the establishment of our own sales platform for condominiums," explains Eva-Maria Zurek, CEO of the P&P Group: "This is the right response to the new challenging conditions and the economic downturn. This way, we not only have complete control of our properties in the construction phase, but also in sales, and we also offer a coherent investment opportunity." SUNSHINE LOFTS are particularly attractive to buyers and residents because of the energy efficiency concept. Via a combination of geothermal energy, heat pump, photovoltaics, a combined heat and power plant and storage management, 70 percent of the required energy is generated directly on site.

CEO Zurek evaluates the strong demand for apartments in both projects as proof of the right strategy of the P&P Group: "Despite rising interest rates and higher construction costs, we are able to offer the properties economically at realistic prices. This has been made possible by the successful measures we have taken in recent years, such as the system of awarding construction contracts on an individual basis, a stable network of craftsmen built up over many decades, and the use of technical in-house expertise in our own construction and planning department. That's why the worsened general conditions don't weigh so heavily on us."

Over the coming years, there will be numerous further investment opportunities with the P&P Group. At the beginning of October, it was announced that a total of ten new construction projects with more than 1,500 apartments will be launched in the metropolitan regions of Nuremberg and Munich by the end of 2024. In addition, P&P will soon provide another 100 million euros from equity for purchases of land and existing buildings with revitalization potential there. "We are pleased and proud that we can consistently pursue this strategy in view of our healthy economic situation, our very good equity base and accumulated reserves," says Zurek: "This is how we intend to seize the historic opportunity and tackle many new projects thanks to our good economic situation."

The higher education and research landscape of the metropolitan region offers great prospects. It is growing and thriving, with several new construction and expansion projects in Nuremberg and Erlangen contributing to this. And so Wolfgang P. Küspert, Managing Director of Küspert & Küspert, is confident: "What happens at the universities will have a positive effect for decades to come, promoting young talent, creating jobs and securing purchasing power." These positive prospects set the tone for the business roundtable, without at the same time ignoring the problematic aspects of the current economic situation. But more on that later. Sven Sontowski, managing director of the Sontowski & Partner Group, points out the concrete projects: "The settlement of the Technical University in Lichtenreuth, the new building of the Friedrich-Alexander University in the northern part of the city, all that is very important. For Bertram Schultze, managing partner of Coloured Fields, this meant that the FAU decided against the campus "Auf AEG", but the Georg Simon Ohm Technical University is expanding there, as he explains: "We are building a 12,000 square metre research building for them." A total of 40,000 square metres will then be available for the university and research on the site.

Miguel Soto Palma, Director of Real Estate, Municipalities and Institutional Clients at Sparkasse Nürnberg, sees three important investment impulses for the region in the coming years. In first place are technologically driven services, for example in the area of electromobility. The other two are: "Everything to do with sustainability and transformation, because that's what all companies are investing in; there's also a lot of demand for IT services, especially data centres." "Here we come full circle to the Technical University," says Andreas Zeitler, Bavaria branch manager of Instone Real Estate, about the research-intensive companies. He emphasises that there is a movement away from Munich from which the metropolitan region is benefiting. The reasons for this: "In Munich there is hardly any commercial space or residential space that you can afford."

The home office makes an unexpectedly strong impact

Office space is available in Nuremberg because the market is currently in a dry spell. "The number of rental applications is declining sharply, the decision-making periods for companies are increasing," says Wolfgang Küspert, outlining the situation. Asmus Freiherr von Eyb, CEO of Pegasus Capital Partners, confirms this: "We observe among our tenants that they now prefer to extend their contracts, which may be expiring, as flexibly as possible and at short notice and only want to make more far-reaching decisions when they see things more clearly again." Some companies even want to downsize their space by up to 50 per cent. "I didn't expect the home office to have such a significant impact," says Wolfgang P. Küspert. As a result, he says, a growing "shadow market" of sublet spaces is developing, even for offices that tenants have not even moved into yet. "Not a week goes by that we don't look at space from corporates under this aspect." In addition, he says, there is a willingness on the part of tenants to subsidise subleases. Küspert sees around 40,000 square metres of subletting.
flächen auf den Markt kommen: „Zehn bis 15 Prozent der Flächen, die momentan verfügbar sind, sind Untermietflächen.“
Die vorhandenen Mietgesuche haben sich laut Küspert deutlich verändert. „Die Themen ESG und Green Leases sind nicht allmählich, sondern von heute auf morgen auf dem Nürnberger Markt angekommen.“ Selbst Büros, die erst zehn Jahre alt sind, dürften deswegen Probleme bekommen. Auch bei den Lagen zeigt sich ein Umschwung: „Bei innerstädtischen Flächen ist die Nachfrage deutlich größer als in der Peripherie, wo der Leerstand wächst.“ Dennoch erwartet Küspert, dass die Spitzenmiete bis zum Jahr 2025 die Marke von „echten 20 Euro pro Quadratmeter“ erreicht. Was dann wiederum die Investoren freuen wird.

A major request was withdrawn

A peripheral office location with problems is Nordostpark. "Portfolio owners should start thinking about their tenants' wishes now," recommends Küspert. "We also don't expect any project developments there in the near future." This statement is interesting in that the Munich-based project developer RT-Quadrat had acquired a property plus an option for a plot with 25,000 square metres of development potential. A year ago RT then announced that it would realise the project together with Invester United Benefits from Austria. The round also agreed that it would be difficult in Nuremberg-Moorenbrunn. Siemens has terminated its lease there, which runs until 2026, and will move the 2,200 workplaces to the new Erlangen campus. Erlangen will benefit from this. And what about the space that Siemens is freeing up in the Erlangen city centre? "That will be occupied by the university, among others, which will locate the Centre for Humanities and a language centre here," says Sven Sontowski confidently. "This creates new opportunities for growth." A major bid that had long preoccupied the Nuremberg market has officially been withdrawn with the change at the top of the authority:The Federal Labour Office wanted to merge many Nuremberg locations."It was stopped in the home stretch," says Stefan Wiegand, Managing Director Region South of Aurelis Real Estate.But since the employees are sitting in offices that are anything but modern, "they will have to look for space," he expects.But those who have modern space to offer will still find tenants."In Seetor we are almost fully let," reports Sven Sontowski.And the high-rise project The One in the Thon district, whose 10,000 square metres of space will be ready for occupancy in 2025, "is also almost 70 percent let."

"The real estate development business has dried up across the board"

A thick skidmark also runs through the housing market. "The property development business has largely dried up across the board," Miguel Soto Palma reports from the perspective of the person who provides financing. "I don't see any significant transactions in the second half of 2023 either." Developers and investors are waiting - in residential as well as office - for a new price level and opportunities. He sees these, for example, in existing multifamily buildings, whose prices have already fallen sharply. What cost 2,500 to 3,000 euros per square meter two years ago can now be had for around 1,500 to 2,000 euros. "If you enter today attractively and are competent in the energy-related issues, there is a high value-added potential." This is also how Asmus von Eyb sees it, especially for apartments in the C-cities of the region such as Bayreuth or Coburg. "There are affordable rents there, and the cash flow is there," he explains. Anyone who renovates these properties to make them more energy-efficient can reduce ancillary costs and increase rents, which are still below seven euros in some cases today, while still keeping warm rents largely stable.

In general, Pegasus currently prefers existing properties, which would then be sold nationwide. For condominiums in new construction, up to 8,000 euros per square meter are paid in Nuremberg in good locations. "But it is no longer going up without limit," says Andreas Zeitler. In return, he says, in individual cases new-build apartments in Südstadt or in the surrounding area can be had for 5,000 euros. Price reductions are not necessary at the moment, says Zeitler: "Either someone is interested in buying or not, the price is not the issue here." Asking prices are around 8,000 euros per square meter in Erlangen, 6,300 euros in Fürth and 5,900 euros in Herzogenaurach. Private and institutional buyers are holding back - as is the case everywhere in Germany. "However, we are continuing to launch projects, because the demand for living space remains high," Zeitler emphasizes. "We continue to build and push all building permits that go," also confirms Eva-Maria Zurek, CEO of the P&P Group. The response from customers is "selective," he says, and the equity of the buyers plays a key role. Sven Sontowski is glad that his company focused on a neighborhood development with apartments with the Seetor. "In a few years, everyone will be flocking to the housing market again." In Lichtenreuth, Aurelis continues to market development sites for apartments. "We have received bids primarily for construction sites in the area of subsidized rental housing," Stefan Wiegand specifies. In the case of the Bamberg project of the P&P Group on the site of the former Lagarde barracks, it is apparent that three- and four-room apartments are particularly in demand. "We see a lot of demand from older people who want to downsize their living space," explains Eva-Maria Zurek. In addition, condominiums are generally rare in Bamberg.

The price level is around 5,500 euros per square meter. Instone has also just started building 150 apartments there
The roundtable looks at Nuremberg's city center with concern. The City Point is empty, the Kaufhof across the street is having a sale. "In Breite Gasse up to the White Tower, the vacancy rate is about 30 percent," Miguel Soto Palma reports. Newport's hotel project filed for bankruptcy in June, and H&M is moving to Karolinenstrasse. Soto Palma suggests, "The city should create more momentum." "It's not just about Breite Gasse, it's about the whole core downtown," Asmus von Eyb emphasizes. In contrast, Südstadt gives cause for hope: "The Schocken-Carré is an impulse driver and contributes to revitalization," says Soto Palma.

Nuremberg's north and west on the rise

In Nuremberg's north, it is not only the new location of the Friedrich Alexander University that will set accents. "It has always been a sought-after residential location, and it will benefit from the current developments," Andreas Zeitler expects. These include the S&P project "The One" as well as the neighborhood around the Umweltbank's new location on Nordwestring.
A major project on the northern edge of the city in the direction of Erlangen is the former Hefewerk in the Buch district. Coloured Fields is planning a neighborhood there on around eleven hectares with apartments in existing buildings and new buildings. "It is to become the new local center for Buch at the final stop of the streetcar," explains Bertram Schultze. "The metropolitan region continues to grow together," Asmus von Eyb sums up. The city is also undergoing fundamental changes in the direction of Fürth. The trigger is Gerchgroup's major project "The Q," the former Quelle mail order center. The fact that the Nuremberg city administration will move in there is clear and will not only influence the immediate surroundings, but also the axis that extends to Fürth. From this point of view, Eva-Maria Zurek says, "We think it's very good what's happening there. It will have a positive impact, because the two cities are also closely connected by the subway." "What's next for residential use? After all, there are more than 1,000 residential units planned in three phases of construction." This is a question that concerns Miguel Soto Palma. Thanks to the Denkmal-AfA, "residential construction will come," Wolfgang P. Küspert is convinced. He highlights that retail space is already leased long-term and a food court is planned. "The quarter has a great opportunity to become a place of pilgrimage for architecture and project development fans," Schultze expects. And that applies not only to The Q, but also to a property with a problematic history: the Congress Hall on the Reichsparteitagsgelände. "Its revitalization will develop a supraregional appeal if it is done well."

Source: "Vorsprung durch Bildung" - Roswitha Loibl, Department of Economics, Science, Urban Development and Real Estate Office for Economics of the City of Fürth, 17.08.2023

London, 17. July 2023  - Real estate investor and developer P&P Group has acquired another apartment with approximately 160 square meters of living space for around five million British pounds in London's Mayfair district. The four-bedroom apartment is located in a prime central London location at 68 South Audley Street and occupies the entire second floor of a historic building. Extensive modernization work is planned to make the apartment ideally suited to the needs of future tenants. The apartment is located a five-minute walk from London's Hyde Park and in close proximity to restaurants, hotels and boutiques. The property was brokered to the P&P Group investment team by Wetherell Estate Agents in Mayfair, on behalf of the private vendor.

This is already the second purchase in London by P&P Real Estate UK Limited, a member of the group. Previously, the London-based company had invested a mid-double-digit million euro amount in a project in the Knightsbridge district, within walking distance of the subway station of the same name.

P&P Real Estate UK plans to acquire further residential properties in the London districts of Mayfair, Marylebone and Kensington in the coming months. The focus is on apartments and residential buildings in the luxury segment, which require repositioning in terms of architecture and construction.

"We are very pleased with this acquisition in the British capital in an absolutely prime location. Our focus is on establishing the P&P brand in the UK market and adding more London residential properties to our project portfolio," says Michael Peter, founder of P&P Group and CEO of P&P Real Estate UK Limited.  

Media contact
Jaroslaw Plewinski
PB3C GmbH
Tauentzienstraße 16
10789 Berlin
Tel.: 030 726276 152
plewinski@pb3c.com